Company :

Resuri



Capabilities :

Audience Analysis
Social Impact planning
Competitor Analysis
Brand Audit
Brand Strategy
Identity Design

Overview :

Resuri is a luxury travel accessory brand with hopes to stand out within a competitive market. Their goal is to provide their customers with functional and stylish luggage for every escape.



Problem :

Resuri needed help to market their brand in a bold but unique way.



Solution :

Through brand strategy we were able to find a unique positioning in the travel market by creating Resuri as a travel accessory brand that creates unique and memorable travel experiences through their products. From this we were able to design a stunning but simple brand identity that resonated with prospective customers.